Europe Energy Drinks Market

Europe Energy Drinks Market Value Analysis Report 2022 - 2027:

Europe Energy Drinks Market was worth USD 14.84 billion in 2021 and estimated to be growing at a CAGR of 3.3%, to reach USD 17.45 billion by 2026. Energy Drinks are a type of beverage that contains physical and mental stimulating drugs.

Energy drinks contain stimulant drugs, usually including caffeine which is marketed as providing mental and physical energy, but distinct from food energy. They may or may not be carbonated and contain sugar and some other sweeteners, herbal extracts, taurine, and amino acids. Energy drinks affect cognitive performance like increased attention and reaction speed, primarily due to caffeine.

Europe Energy Drinks Market Detailed Segmentation Analysis:

The European market for Energy Drinks is segmented based on Type, Ingredient Type, and Packaging. Based on Type it is divided into Isotonic, Hypotonic and Hypertonic Energy Drinks. Based on Ingredient Type it is divided into Water and Additives that include sweeteners, flavors, acidulants, and others. Based on Packaging it is divided into Bottles, Cans, and others.

Europe Energy Drinks Market Regional Analysis:

Based on geographical analysis, the market is divided into regions of the U.K., Germany, France, Italy, and Spain. The U.K. holds the major share in the market due to the presence of market leaders as well as a large population of casual drinkers, athletes preferring energy drinks. Germany is the fastest-growing region due to increasing demand and increasing adoption rates. Drinks containing caffeine hold the major market share. Packaging plays a key role in the market and can hold the major share in the market due to their ease of portability and availability. Isotonic drinks hold the major share in the market due to the easy intake of isotonic drinks by the body.

Europe Energy Drinks Market Key Players:

Some of the key players dominating this market include Red Bull, Monster Beverage Corporation, Rockstar Inc., Coca Cola, PepsiCo., Arizona Beverage Company, National Beverage Corp., Dr.Pepper Snapple Group, Living Essentials and Cloud 9.