User and Entity Behavior Analytics Market

Global User and Entity Behavior Analytics Market Size & Growth (2023-2028)

The global User and Entity Behavior Analytics (UEBA) market is foreseen to develop from $890.7 million in 2022 to $1,178.3 million by 2028, at a startling compound annual growth rate of 47.1% from 2023 to 2028.

Analyzing the behavior of entities and users is a process of identifying insider threats, financial fraud and targeted attacks. This solution is used to analyze patterns of human behavior and then apply statistical analysis and algorithms to detect variations. When end-users are cooperative, malware can sit idle and go unnoticed. Instead of trying to find where the stranger has entered, analyzing user and entity behavior allows for faster detection using algorithms to detect insider threats. The entity and user behavior analytics are extensively implemented on big data platforms like Apache Hadoop to analyze petabytes, recognize insider threats and advanced threats. The pooled data is analyzed to define various patterns of human behavior, which are then used to detect unusual behaviors and threats. This is done using advanced machine learning and statistical analysis techniques.

A product that uses advanced algorithms and incorporates machine learning capabilities to track, collect and analyze the behavior of users, as well as entities that include employees of an organization, external contractors or external people connected to the network or any other server, device and application connected to the network. The core functionality of machine learning systems is now being put to good use for enterprise security applications. User and Entity Behavior Analytics tools that perfectly complement security information and event management programs (SIEM) are expected to become major trends in the coming years.

Recent Developments:

• In June 2019, Securonix launched the Global Managed Security Service Provider Program (MSSP). The program is designed to attract and train Managed Service Providers worldwide to improve their threat detection and response capabilities with Securonix Next-Gen SIEM.

Drivers and Market Restraints:

The favorable factors for the growth of the market are the need to prevent insider threats of users. As a result, the demand for user and entity behavior analysis is expected to increase at a rapid rate during the forecast period to 2024 due to the increasing volume of data breaches and massive investments in prevention technologies. threats. In the face of growing demand for advanced security solutions, companies are investing heavily in analytical attack detection solutions to uncover security risks that criminals can exploit, thus driving demand for user and entity behavior analytics solutions. This solution helps businesses cover insider threats, security management, identity and data breaches, and access management. Factors limiting the growth of the user and entity behavior analysis market include a shortage of trained security professionals and a lack of awareness of advanced insider threats.

GLOBAL USER AND ENTITY BEHAVIOR ANALYTICS MARKET REPORT COVERAGE:

Global User and Entity Behavior Analytics Market Segmentation:

The global user and entity behavior analytics market is segmented by type, deployment mode, and industry.

Global User and Entity Behavior Analytics Market By Type:

 the market is divided into solutions and services. The market is classified according to the type of solution as internal threats, compromised credentials, data loss prevention, etc. In addition, the service types segment is divided into implementation and continuous optimization.

Global User and Entity Behavior Analytics Market By Deployment: 

the market is segmented on-premises and in the cloud. Of these, the local segment is expected to account for the majority of the global user and entity behavior analytics market during the forecast period as most organizations prefer local deployment of solutions.

Global User and Entity Behavior Analytics Market By Industry:

 the market is classified as financial and insurance services, retail and electronic commerce, energy, and public services, IT and telecommunications, health, defense and government, and others. Among verticals, the financial and insurance services segment is expected to account for the largest share of the global market, as organizations related to this industry urgently need to protect their confidential data from internal breaches. Nonetheless, the healthcare segment is foreseen to develop with the highest CAGR during the outlook period. This increase in the growth of the healthcare segment can be attributed to the growing awareness among organizations of threats posed by experts and recent cases of high-profile cyber-attacks.

Regional Analysis:

The North American region dominated the business with a 40.5% share of the world market during the review period due to the increased use of functional analysis solutions by consumers and organizations in the various industries in the region. This growth can be attributed to the increased use of mobile and web applications in the region and the need for security solutions capable of detecting data threats. Market growth is driven by the increasing adoption of UEBA solutions in the field. With a strong technology base, the United States, Mexico and Canada invest heavily in research and development to deliver major developments in UEBA solutions that deliver full value to customers of UEBA solutions.

Key players in the market:

Technology launches, acquisitions and R&D activities are key strategies adopted by players in the user and entity behavior analysis market. The global User and entity behavior analytics market is expected to be dominated by large companies such as Splunk Inc. (USA), Securonix (USA), Varonis Systems, Inc. (USA), Bay Dynamics (USA), Exabeam, Inc. (USA), Gurucul (USA), Niara Inc. (USA), Sqrrl Data, Inc. (USA), Dtex Systems (USA) and Rapid7 (United States), among others.