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Pulished Date February, 2020
ID: 1839
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Global mHealth market / Mobile Health Market Size, Share, Trends, Growth & COVID-19 Impact Analysis Report - Segmented By Type, Services, Application & Region – Industry Forecast (2020 to 2025)

Pulished: February, 2020
ID: 1839
Pages: 175

mHealth Market Size, Growth (2020 to 2025)

As per our analysis report, the global mobile health market size is forecasted to reach USD 115.61 billion by 2025 from USD 25.17 Billion in 2020, showcasing a compound annual growth rate of 35.65% during the forecast period. During the forecast period, Fitbit, Apple Inc., and DEXCOM are expected to occupy most of the mHealth market share globally.

mHealth is a branch of eHealth dealing with the collection of patient data. The patient data is collected and stored using the mHealth application and is reviewed by health care professionals to determine the severity of the medical condition. Wireless electronic devices like mobiles, wearable devices, and others play a key role in collecting patient data. The data which is collected is stored on a remote cloud using mHealth applications.


Rapid advancement in mobile technology and software, an increase in mobile applications, and New opportunities for mobile health integration into existing eHealth systems, and continued growth in mobile cellular network coverage are majorly driving the global mHealth market growth.

Growing penetration of the Internet and cell phones is significantly contributing to the growth rate of the market. In many low- and middle-income countries, the penetration of smartphone networks surpasses other infrastructure, such as paved roads and electricity, and dwarfs the fixed deployment of the Internet.

Y-O-Y growth in the prevalence of chronic diseases is forecasted to favor the global mHealth market growth.

Good outcomes have been reported for managing chronic diseases, improving symptoms of chronic pulmonary diseases and symptoms of heart failure, reducing death. According to WHO, the Global Burden of Disease Study estimates a prevalence of 251 million COPD cases worldwide in 2016. In low- and middle-income countries, more than 90% of COPD deaths occur. An estimated 17.9 million people died in 2016 from CVDs, representing 31% of all global deaths. About 85% of these deaths are due to heart attack and stroke. In low- and middle-income nations, the prevalence of diabetes has risen more rapidly than in high-income countries. An estimated 1.6 million deaths by diabetes in 2016.

Significant cost savings in the delivery of healthcare is another crucial aspect supporting the global mobile health market.

These networks are increasingly advanced, providing higher and higher data transfer rates alongside cheaper and more efficient handsets, improving the way health services and information are accessed, distributed, and handled. The chance of greater personalization and citizen-focused public health and medical care comes with improved accessibility.

Reducing premature mortality from co-morbidities with non-communicable disorders and non-communicable diseases. Other possibilities for using mobile devices include raising awareness about the primary risk factors for non-communicable diseases. Improving the diagnosis and monitoring of illnesses and self-care and home care, and overall chronic illness management. These are some driving factors that boost the mHealth market.

The increased use of wearable smart medical devices, beneficial policies in government is driving the growth of the mHealth market.

Governments express interest in mHealth as a complementary strategy for improving health systems in low- and middle-income countries and achieving the Millennium Development Goals (MDGs) related to health. MHealth is used in maternal and child health and poverty-related disease burden reduction programs, including HIV/AIDS, malaria, and tuberculosis (TB).


The rise in privacy concerns is one of the primary factors hampering the global mHealth market growth.

Lack of sufficient knowledge in remote areas for the utilization of applications through smartphones and strict rules by the government in approving some applications are some of the other factors showing a significant impact in restricting the growth of the mHealth market to some extent. The shortage of skilled technicians to maintain the applications more effectively is challenging for the mobile health market.

COVID-19 impact on the global mHealth market:

The 'silent transmission' of coronavirus triggered by asymptomatic citizens, sometimes unknowingly, is a major challenge in the fight against the COVID-19 pandemic. It is a safe way to mitigate the impact of the pandemic by using mHealth technology such as mobile applications and wearable sensors, which can help track COVID-19 patients and suspected cases. As we read, one nation after another is being shut down by COVID-19. The coronavirus pandemic is having an unprecedented impact on everyday lives across the globe. As part of its dire effects on the global economy, the virus has contacted every single industry. But its impact on the healthcare industry was seismic.

Increasing COVID-19 cases across the world are escalating the demand of the mHealth market. By maintaining social distancing, the adaption of digital health services is growing during the Covid-19 pandemic. Hence, the revenue for the mHealth market during COVID- 19 is on-demand and is likely to increase. The largest share is seen in 2019 besides the total share for the mHealth sector. Digital health experts make it possible to crowdsource disease tracking through the mode of coronavirus tracing software.

Ongoing study amplifies the research process to ensure that the underlying issues of COVID-19 and potential strategies forward are included. The study offers insights into COVID-19, considering changes in consumer behavior and demand, buying patterns, supply chain re-routing, current market dynamics, and governments' major initiatives. This will be particularly beneficial in times of a pandemic, such as the outbreak of COVID-19, when governments have asked people to maintain social distance. The patch is the result of a collaboration between Northwestern University and the Shirley Ryan AbilityLab. This patch may be attached to the throat, monitor lung movements, and control breathing sounds for coughing and other Coronavirus problems. This will include the telemedicine process as a means of diagnosis and assistance in proper treatment without the possibility of increasing contact and spread of coronavirus.




Market Size Available

2019 to 2025

Base Year


Forecast Period

2020 to 2025

Segments Covered

By Devices, Application, Services, and Region

Various Analyses Covered

Global, Regional & Country Level Analysis, Segment-Level Analysis, Drivers, Restraints, Opportunities, Challenges, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities

Regions Covered

North America, Europe, Asia Pacific, Latin America, Middle East, and Africa


This market research report on the global mHealth market has been segmented by type, application, services, and region.

mHealth Market - By Type:

  • Blood Pressure Monitor
  • Glucose Meter
  • Pulse Oximeter

Based on type, the blood pressure monitor category holds the highest shares of the market due to the rise in the number of people suffering from various disorders. The glucose meter segment is estimated to have significant growth in the forecast period. Growing diabetes patients worldwide and prevalence for personalized medicine are lucratively boosting up the demand of the market. However, the pulse oximeter category is also to have a slightly inclined growth rate in the coming years.

mHealth Market - By Application:

  • Chronic Care Management
  • Health and Fitness
  • Weight Loss
  • Women's Health
  • Personal Health Record
  • Medication

Based on application, the health and fitness segment is ruling with dominant shares of the market. The rise in the awareness to stay healthy by doing regular exercises using applications available in android and ios systems is significantly promoting the demand of this segment. Chronic care management is the second largest segment in holding dominant shares of the market due to the growing incidences of chronic diseases like blood pressure, diabetes, cancer, etc. Weight loss, women’s health, personal health record, and medication segments have sustainable growth opportunities in the forecast period.

mHealth Market - By Services:

  • Remote Monitoring
  • Consultation
  • Fitness And Wellness
  • Prevention

Based on services, the remote monitoring category segment is witnessed in holding prominent shares of the market. Adopting the latest technology in healthcare centers is a crucial driving factor for growing extensively. The fitness and Wellness segment is deemed to have the highest CAGR in the coming years with the launch of several fitness-related applications. The growing use of smartphones is accelerating the growth rate of these segments.

mHealth Market - By Region:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • The Middle East and Africa

In 2019, the global mHealth market was dominated by North America and held the highest shares of the market owing to the introduction of different technological developments in healthcare centers.

The U.S. is the one leading with the most significant shares of the market. Knowledge towards the use of applications available in mobiles is to surge the demand of the market. During the spread of COVID-19, this region is making the best use of mHealth services available.

Following North America, Asia Pacific is holding the most significant shares of the market. The increasing geriatric population is one of the significant factors for the market to grow in this region. Besides, improving support from the IT industry is likely to bolster the demand of the market. India and China are the major countries contributing to the highest shares for the market.

Europe is expected to have the highest CAGR in foreseen years with the escalating expenditure on healthcare. The United Kingdom and Germany hold the most top market shares with increasing research and development centers. The launch of user-friendly applications that are showing positive results in emergency cases is leveling up the growth rate of the market.

The Middle East and Africa are esteemed to have significant growth opportunities during the forecast period. The focus on raising awareness over the benefits of using healthcare applications is solely to leverage the growth rate of the market in this region.


List of market participants leading the global mHealth market profiled in the report are Cardionet Inc., iHealth Labs Inc., QUALCOMM life, Vodafone, Dexcom, Inc., Fitbit, Inc. (Twine Health, Inc.), Koninklijke Philips N.V. (Philips), Livongo Health, Inc., Medtronic Plc., Omada Health, Inc.Omron Corporation (Omron Healthcare, Inc.), Samsung Electronics Co., Ltd and Welldoc, Inc.


  • In January 2020, Omron made a step forward in setting up an innovative mobile app named a personal heart health coach. It is an innovation in heart health technology, and soon this will become a part of our daily lifestyle.
  • In October 2019, Livongo, a leading company in mHealth for diabetic care management, has signed a contract with the Federal Employee health benefits program. This contract provides excellent health advice for patients who have diabetes and other chronic illnesses by staying at home using digital health platforms.
  • In February 2018, Twine health was acquired by Fitbit, where the providers and payers will get new mHealth tools. This acquisition will help develop online coaching tools and build secure communication between the patient & caretaker.
  • In June 2019, Philips published a report on Future Health Index (FHI), stating that it will focus on digital health technology. The main aim to establish value-care systems in healthcare.


                1.1 Market Definition                    

                1.2 Study Deliverables                  

                1.3 Base Currency, Base Year and Forecast Periods                          

                1.4 General Study Assumptions                

2. Research Methodology                                           

                2.1 Introduction                               

                2.2 Research Phases                      

                                2.2.1 Secondary Research           

                                2.2.2 Primary Research 

                                2.2.3 Econometric Modelling      

                                2.2.4 Expert Validation  

                2.3 Analysis Design                         

                2.4 Study Timeline                          

3. Overview                                       

                3.1 Executive Summary                

                3.2 Key Inferences                         

                3.3 Epidemology                              

4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)                                    

                4.1 Market Drivers                          

                4.2 Market Restraints                    

                4.3 Key Challenges                         

                4.4 Current Opportunities in the Market                              

5. Market Segmentation                                              

                5.1 Connected Devices                 

                                5.1.1 Introduction           

                                5.1.2 Blood Pressure Monitor    

                                5.1.3 Glucose Meter      

                                5.1.4 Pulse Oximeter     

                                5.1.5  Y-o-Y Growth Analysis, By Connected Devices       

                                5.1.6  Market Attractiveness Analysis, By Connected Devices     

                                5.1.7  Market Share Analysis, By Connected Devices       

                5.2 Services                       

                                5.2.1 Introduction           

                                5.2.2 Remote Monitoring            

                                5.2.3 Consultation           

                                5.2.4 Prevention              

                                5.2.5 Y-o-Y Growth Analysis, By Services               

                                5.2.6 Market Attractiveness Analysis, By Services             

                                5.2.7 Market Share Analysis, By Services              

                5.3 Applications                               

                                5.3.1 Introduction           

                                5.3.2 Weight Loss            

                                5.3.3 Women's Health   

                                5.3.4 Personal Health Record     

                                5.3.5 Medication             

                                5.3.6 Other Applications               

                                5.3.7 Y-o-Y Growth Analysis, By Application         

                                5.3.8  Market Attractiveness Analysis, By Application      

                                5.3.9  Market Share Analysis, By Application       

6. Geographical Analysis                                              

                6.1 Introduction                               

                                6.1.1 Regional Trends    

                                6.1.2 Impact Analysis     

                                6.1.3 Y-o-Y Growth Analysis        

                                       By Geographical Area

                                       By Connected Devices

                                       By Services

                                       By Applications

                                6.1.4  Market Attractiveness Analysis     

                                       By Geographical Area

                                       By Connected Devices

                                       By Services

                                       By Applications

                                6.1.5  Market Share Analysis      

                                       By Geographical Area

                                       By Connected Devices

                                       By Services

                                       By Applicatiions

                                       By Indication

                6.2 North America                          

                                6.1.1 Introduction           

                                6.1.2 United States         

                                6.1.3 Canada     

                6.3 Europe                         

                                6.2.1 Introduction           

                                6.2.2 U.K             

                                6.2.3 Spain         

                                6.2.4 Germany 

                                6.2.5 Italy            

                                6.2.6 France       

                6.4 Asia-Pacific                 

                                6.3.1 Introduction           

                                6.3.2 China         

                                6.3.3 India          

                                6.3.4 Japan         

                                6.3.5 Australia   

                                6.3.6 South Korea           

                6.5 Latin America                             

                                6.4.1 Introduction           

                                6.4.2 Brazil          

                                6.4.3 Argentina

                                6.4.4 Mexico     

                                6.4.5 Rest of Latin America          

                6.6 Middle East & Africa                               

                                6.5.1 Introduction           

                                6.5.2 Middle-East            

                                6.5.3 Africa         

7.Strategic Analysis                                        

                7.1 PESTLE analysis                         

                                7.1.1 Political     

                                7.1.2 Economic 

                                7.1.3 Social         

                                7.1.4 Technological         

                                7.1.5 Legal          

                                7.1.6 Environmental       

                7.2 Porter’s Five analysis                              

                                7.2.1 Bargaining Power of Suppliers        

                                7.2.2 Bargaining Power of Consumers    

                                7.2.3 Threat of New Entrants     

                                7.2.4 Threat of Substitute Products and Services              

                                7.2.5 Competitive Rivalry within the Industry     

8.Market Leaders' Analysis                                         

                8.1 Cardionet inc.                            

                                8.1.1 Overview 

                                8.1.2 Product Analysis   

                                8.1.3 Financial analysis  

                                8.1.4 Recent Developments       

                                8.1.5 SWOT analysis       

                                8.1.6 Analyst View          

                8.2 Ihealthlab inc.                            

                8.3 Medtronic inc.                           

                8.4 Philips healthcare                    

                8.5 QUALCOMM life                      

                8.6 Samsung electronics co ltd                   

                8.7 Vodafone                    

9.Competitive Landscape                                            

                9.1 Market share analysis                            

                9.2 Merger and Acquisition Analysis                       

                9.3 Agreements, collaborations and Joint Ventures                         

                9.4 New Product Launches                         

10.Market Outlook and Investment Opportunities                                          


                a) List of Tables                

                b) List of Figures                              

  • Global, regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms of technolaogy, component, and type along with market size forecasts and estimations to detect key areas of industry growth in a detail
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analysing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
  1. Global mHealth Market, By Region, From 2020 to 2025 (USD Billion)
  2. Global mHealth Market, By Connected Devices, From 2020 to 2025 (USD Billion)
  3. Global Blood Pressure Monitor Market, By Region, From 2020 to 2025 (USD Billion)
  4. Global Glucose Meter Market, By Region, From 2020 to 2025 (USD Billion)
  5. Global Pulse Oximeter Market, By Region, From 2020 to 2025 (USD Billion)
  6. Global mHealth Market, By Services, From 2020 to 2025 (USD Billion)
  7. Global Remote Monitoring Market, By Region, From 2020 to 2025 (USD Billion)
  8. Global Consultation Market, By Region, From 2020 to 2025 (USD Billion)
  9. Global Prevention Market, By Region, From 2020 to 2025 (USD Billion)
  10. Global mHealth Market, By Application, From 2020 to 2025 (USD Billion)
  11. Global Weight Loss Market, By Region, From 2020 to 2025 (USD Billion)
  12. Global Women's Health Market, By Region, From 2020 to 2025 (USD Billion)
  13. Global Personal Health Record Market, By Region, From 2020 to 2025 (USD Billion)
  14. Global Medication Market, By Region, From 2020 to 2025 (USD Billion)

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